The vast majority of experienced paid search advertisers fully understand Google AdWords campaign settings. However, these settings often go unnoticed by novice advertisers.
The Google-Twitter Deal Goes Live
Tweets now appear for trending topics in a new carousel format. Twitter doesn’t earn directly off display but will gain new traffic.
Mobile Usability Reports Come To Google Webmaster Tools
Google announced a new feature available in Google Webmaster Tools this morning for tracking your mobile usability issues. The new report is named the Mobile Usability report
Google Now!
Google Now is an intelligent personal assistant developed by Google. It is available within the Google Search mobile application for the Android and iOS operating systems, as well as the Google Chrome web browser on personal computers
Experts Weigh In On Google’s “Pigeon” Update Aimed At Improving Local Search Results
The “Pigeon” update (the name Search Engine Land gave it in absence of an official name from Google) aims to deliver improved local search results, with enhanced distance and location ranking parameters.
Happy 20th anniversary Robots.txt !
Today is the 20th anniversary of the robots.txt an easy and convenience way to block search engines from crawling their pages.
Cardboard: Virtual reality on your smartphone?
Virtual reality has made exciting progress over the past several years. However, developing for VR still requires expensive, specialized hardware. Thinking about how to make VR accessible to more people
Google I/O Attendees Gifted Brand-New “Android Wear” Smartwatches
Get ready to be jealous, Google fans. Google I/O attendees will walk away from this week’s annual developer conference with some brand-new Android Wear-powered smartwatches. This year, I/O attendees will be able to choose from one of the new Android Wear watches introduced earlier today, including the Samsung Gear Live or LG G3 Android Wear. In addition, they’ll also receive the forthcoming […]
Internet Advertising Campaigns
Pay per click (PPC) is enhanced search engine placements that are paid by advertisers to showcase their products or services related to what searchers are looking for. These small text ads get a prominent place on search results.